Our story

MADE TO BE
NOTICED.

small tee, full volume.

Attirer — French for “to attract” — started with one simple idea: the perfect baby tee should fit like a dream and say exactly what you mean.

Fit first

Cropped, fitted shapes designed to feel as good as they look.

Tiny phrases for flirting, opting out and everything in between.

Soft stretch jersey made for becoming your favourite.